Awesome Articles by Holly Kosec

Where can you use hashtags?

If you want to start using hashtags, you’ve probably noticed it can be a bit confusing at first. Which social media websites support them? And are people actually using them on all those sites?

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Pinterest vs. Instagram vs. Snapchat

I love visual social media. It should be no surprise, then, that I have accounts on Pinterest, Instagram, and Snapchat.

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Logo design process

While my role here at T&S has recently shifted toward project management, I’ll always be a designer at heart. And one of the things I get to do is help our clients with their logos. There are essentially three different ways I do that.

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Create a video strategy to further your business goals

You can waste a lot of time and energy with online marketing if you’re just doing something because you’re “supposed to.”

Online video is no different! And because it’s a pretty trendy type of content right now, it can be easy to get swept up in thinking that because “everyone else” is doing it, that you should too.

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Online videos on a budget

Online videos are great for digital marketing. But they can definitely be more expensive than most other online options. The rule of thumb in the past has been to plan on $1,000 per minute of video!

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The boring history of T&S’s logo

Our esteemed owner Tim usually knows what he’s doing. Except, of course, when he doesn’t. Specifically, when it comes to doing graphic design work. He’s actually helpful when he gives me feedback on my designs, but he couldn’t design his way out a paper bag.

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How to build your Pinterest showcase

Love Pinterest? Hey, me too! Of course, being a designer, I’m going to be partial to any visual social media platform. But if you run a business account on Pinterest, there’s a cool feature you may want to test out.

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The 2016 T&S survey results

We recently sent out a survey to our newsletter subscribers—in fact, you might call it our 2016 Email Newsletter Subscriber Survey. (We do.) Our goal was to learn what our audience (that’s you!) wants more of from us in the future. But instead of…

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LinkedIn’s new Company Pages

LinkedIn is important for many businesses and nonprofits, so when I found out that LinkedIn was overhauling their Company Pages yet again, I was cautiously optimistic. There’s always room for improvement, but…

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Four Instagram best practices

Recently, I attended a webinar that covered some of the best practices in Instagram based on popular posts. The examples were from a bunch of different kinds of users and in all kinds of industries—although food was a pretty common theme, of course.

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