Archive for General

How not to build your audience on YouTube

I’m a huge YouTube fan. I’ll pass many evenings sitting on the couch or lying in bed watching YouTube videos. I subscribe to a number of channels. And that’s because those YouTubers are building their audience the right way.

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Introducing Tuan Pham, videographer extraordinaire

Introducing our new videographer! Okay, okay, he’s not really that new, but we kept him a little under wraps because we wanted to reveal our new video services with a big bang!

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Online video platform options

Hooray for online videos! With the demand for online video only increasing, smart marketers should definitely be considering it as a tool in their digital marketing toolbox. If you decide to use it, part of your strategy is deciding which video platform makes the most sense for you.

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Online videos on a budget

Online videos are great for digital marketing. But they can definitely be more expensive than most other online options. The rule of thumb in the past has been to plan on $1,000 per minute of video!

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But how can you use online video?

As you may or may not know, we officially launched our online video services this week. Who am I kidding—you probably do already know, we’ve been shouting it from every rooftop we could find!

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Hilarious cat videos aren’t a marketing strategy

It’s clear that a big part of the future—and present—of digital marketing is online video. It’s been over a decade since Google bought YouTube for $1.65 billion, and it’s not just funny cat videos any more.

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Better headlines without a journalism degree

We all want more clicks, right? Whether you use your website to gather leads, get people to make donations, or actually sell items online, you have to get people there to make it all happen. And a key to that is writing better headlines.

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Improve your LinkedIn profile in 30 minutes

Let’s be real. You may or may not have already read my ebook, Take charge of your LinkedIn profile in 25 steps. But that’s a lot of steps! To quote a fellow Oklahoman that turned into a nation-wide meme, ain’t nobody got time for that!

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The boring history of T&S’s logo

Our esteemed owner Tim usually knows what he’s doing. Except, of course, when he doesn’t. Specifically, when it comes to doing graphic design work. He’s actually helpful when he gives me feedback on my designs, but he couldn’t design his way out a paper bag.

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The tortoise and the hare: SEO edition

Want fast SEO results? It’s easy to wish we could simply make an upfront investment and quickly shoot up to number one in the Google results! Unfortunately, that isn’t really the way SEO works

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