WordPress, Hootsuite, and I have a love-hate relationship. But recently, when our solution for automatically sharing new WordPress blog articles on social media failed, I turned to Hootsuite to help me out.
Don’t you like Facebook? You do? We do too! But using it strategically for your organization (business or nonprofit) is different than using it for fun. Check out our free advice on the topic!
Facebook and YouTube are two of biggest platforms you can use to share your organization’s videos online. (Read about some of the others here.)
But you’ll have different results with your videos depending on whether you upload them to Facebook or YouTube.
Facebook has been rolling out some updates to Pages to make them more mobile-friendly. Their recent update to the call-to-action button means you have more options of where that button sends your prospects. It’s now possible for them to book appointments, buy tickets, start an order, or get a quote.
It isn’t out for everyone yet (somewhat ironically, it hasn’t rolled out to my account as of this writing), but Facebook is in the process of rolling out a new layout for Pages for businesses, nonprofits, and anyone that has one set up. Let’s take a look at the differences, then see what the T&S staff thinks.
Do you feel like your organization could be getting more out of Facebook than you are? Look at your posts from your client’s perspective. Posts that receive a higher level of engagement, whether that’s liking, sharing, or commenting, will be…
Facebook is a valuable way to connect people to each other. Used well, it can help a church connect members with each other and with the leadership. Churches are sometimes wary of using Facebook and promoting it among their members, though.
As someone who does online marketing (and as a human being!) I’ve developed some strong opinions about social media—especially Facebook. There are a lot of great uses for the website. But there are a lot of super annoying ways to use it as well.