While creating a website is essential for just about every business or organization, not everyone is in the same place as far as what they can afford to invest in. While we do our best to have various pricing options, we know not everyone can afford to invest in having a professional marketing team develop their website. That’s where free website builders come into play!
Awesome Articles by Leann Priebe
Whether you’re writing blogs, social media posts, or any other type of digital marketing content, it’s beneficial to include images. That visual content helps make your content more readable and keeps them engaged. If all you post are pages full of nothing but words, people find it more challenging to read.
Animated GIFs are great, right? Whether you are using Facebook, Mailchimp, WordPress, or any social website, you can add a fun, personal touch to your writing by inserting a GIF. While animated GIFs have been around since the late 90s—remember those cheesy “website under construction” GIFs?—they’ve seen a resurgence in recent years.
Let’s look at how GIFs have come back, how to insert them, where to find free ones, how to make your own, and more.
The days of launching a website then not having to touch it for several years are long gone. Depending on your website’s complexity, the CMS—Content Management System—it’s built on, and your needs, the investment for maintaining a website can vary greatly. If you’re paying yearly…
WordPress is a powerful website building platform, and one of the most frequently used content management systems, a.k.a. CMSs. We’ve used it for years here at T&S, and we love it! Even if you’re a DIYer looking to start a website, you can install WordPress and get up and running. It’s a flexible system with many different plugins and themes. There are a lot of reasons to use it!
Ever looked at someone’s email signature and wonder how they linked to their business’s social media page? Fortunately, if you use Gmail or Gsuite for your email, that’s practically built in! You can easily link to your Facebook profile, your Facebook Page, or any other social media platform you have a presence on.
While SEO is something we have helped clients with for over a decade now, that’s not my area of expertise. Other people on our team handle that. However, that puts me in a position to relate to our clients who hire us because they’re not SEO experts either!
We’ve mentioned it before, but we love nonprofits here at T&S! We’ve been working with them ever since it was just Tim and I running things. We like volunteering at nonprofits, we like donating auction items to nonprofits, and some of our team has even served on multiple nonprofit boards. Of course, the way we’ve helped nonprofits the longest is by working with them on their digital marketing. So without further ado, here are 50 ideas for nonprofit digital marketing that work!
If just thinking about being in a video for your organization stresses you out, you’re not alone. I’ve felt that way too! But you shouldn’t let that stop you from diving into videos as part of your digital marketing strategy! Here are four best practices I’ve used to not be awkward in online videos.
Is your organization active on Instagram? Maybe you’ve moved past the Instagram basics for businesses and want more people liking and commenting on your Instagram posts. Of course you do! After all, the Instagram algorithm likes it when people are more engaged with your posts. The key is to get followers that are more likely to engage with you. So how do you do that? It can take some work, but this system is pretty straightforward.