Are you already blogging, but wish your blog was helping how and where you were showing up in Google? You need to get better at blogging for SEO—Search Engine Optimization.
While you may or may not need a website, let’s assume for a moment that you have one already. And since 65.5% of the top 1 million websites use Google Analytics, there’s a good chance you’ve already got it set up on your website.
But are you actually using it? Not if you don’t know what to look at!
In May 2019 Mailchimp changed how their pricing worked. They added limitations that weren’t previously there and overall just moved to a new pricing model. Users of the free plans were impacted the most, but plenty of people across the internet were not happy. Keep in mind that…
I’ve used WordPress since 2009, and I’ve helped tons of people with SEO during that time. And every once in a while, I hear one of two things: “I hear WordPress is great for SEO.” or “I’ve heard WordPress is terrible for SEO!” So which one is true? As with most things in life, it just depends.
Ever received a negative review online and immediately started panicking? Or maybe you know that online reviews shape where and how you show up in Google results. It’s time to get more strategic about your online reviews!
Overwhelmed by all the moving parts in an email marketing campaign? You have to get subscribers, watch your bounce rates, open rates, click rates (aka click through rates or CTR), and so on. Good reporting and statistics tools are super important! If you didn’t know already, we’re huge Mailchimp fans. And one of the things Mailchimp is really good at is
Dealing with all the different digital marketing platforms can be overwhelming. It’s no surprise that so many businesses and nonprofits choose to focus all their marketing efforts on one platform. Focusing is important. When I speak at events, I often tell people to pick the platform that makes the most sense for their organization and focus most of their efforts there. However, you may have noticed that I said, “most of their efforts.” I definitely did not say, “all of their efforts.” That would be suicide!
Believe it or not, you may not need a website! I know, that sounds like sacrilege coming from someone who has been helping clients with their websites since 2003. Before you pull out the pitchforks and torches, let me explain.
Maybe your web developer disappeared. Maybe your webmaster is holding your website hostage. Maybe you’re fed up and ready to fire your web designer. Maybe an employee that registered everything has lost all the usernames passwords. You’ve lost control of your website!
We’ve been creating WordPress websites since 1909. Wait, I’m pretty sure my notes are wrong and we actually started in 2009. That seems a lot more likely. We’ve launched hundreds of websites. Some of our clients now manage their own websites, while others have us manage their websites for them. And while we’ve always offered hands on training with our clients and had training videos available as well, we’ve never put together a guide on managing your own WordPress website.