Archive for General

How to improve your YouTube channel in 30 minutes

Getting ready to be more active on YouTube? Recently started publishing videos on a regular basis? If you’re like many others, your YouTube channel may look a little threadbare. Have no fear! In just 30 minutes or so, you can turn it all around. Here are some tips you can implement quickly.

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Facebook Insights 101

Do you have a business Facebook account that you use to promote your brand? If so, have you ever poked around the free Facebook Insights?

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What’s your [social media] story?

If you’ve been on social media recently, you’ve probably seen the ‘Stories’ feature become popular across your favorite platforms like Facebook and Instagram. Have you been wondering where it came from, what it’s all about, and how you can leverage it in your digital marketing? Well it’s your lucky day, because this blog is for you!

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Don’t put all your digital eggs in one basket

You may get frustrated when Facebook, Google, or any other digital marketing platform makes changes. People frequently ask me about those changes, or they just complain to me about them. It’s very common. The biggest problem people have isn’t the change itself. It’s the frequent changes times the sheer number of platforms out there.

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Pay-what-you-can digital marketing for nonprofits

Back in late 2008, I decided I really liked nonprofits. Immediately, I started planning a year of website giveaways. Each month in 2009, we gave away a website to a nonprofit. And we started working with several nonprofits that we continue to work with today, including Diabetes Solutions of Oklahoma, Teen emPower, and The Kids’ Place. Around the same time…

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How keywords in SEO have changed

Have you heard of keywords and key phrases as it relates to being found on search engines like Google? Keywords and key phrases are what search engine users enter into sites like Google, that businesses and nonprofits want to show up for. Well, a lot has changed over the years, and they don’t play the same role they used to.

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Transferring a domain name

It’s pretty common that we have to help clients transfer their domain name from one provider—a domain name registrar—to another. Frequently, they want us to move it over to our account so they don’t have to worry about it any more. And we also occasionally have clients leave us, so we have to help move those domains as well.

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Alternatives to an expensive logo

I may be a bit biased, but I think the logos we design at T&S Online Marketing are pretty awesome. However, our full-blown, professionally designed logo packages are not a good fit for everyone. So what can you do if you want a good looking logo, without breaking the bank? Fortunately, there are plenty of options out there!

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Get to know Chloé, our new Director of Timelines!

Have you met our “new Holly?” If you haven’t had the pleasure of doing so (and even if you have), you’re sure to love this fun and insightful interview with T&S Online Marketing’s new project manager, Chloé Gee.

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Coming up with blog topic ideas

You may already know that blogging is a great opportunity to showcase your knowledge as a subject-matter expert. It’s also an excellent tool for SEO, keeping your clients up-to-date, and engaging your audience in a way that builds trust and rapport!

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