Today’s topic is color palettes. Whether you are creating a brand, building your website, opening a store, or just making an infographic, it’s important to define your creation’s identity. Color is…
Archive for design
Design. Without it, everything is ugly! You don’t want your business’s marketing material to be ugly, do you? We didn’t think so.
When you make something for people to look at, you generally want them to feel a certain way. This is especially true when it comes to branding, logos, websites, and the like.
I may be a bit biased, but I think the logos we design at T&S Online Marketing are pretty awesome. However, our full-blown, professionally designed logo packages are not a good fit for everyone. So what can you do if you want a good looking logo, without breaking the bank? Fortunately, there are plenty of options out there!
If your website isn’t mobile friendly, it’s time to get in on the game! It’s now been more than 10 years since the iPhone debuted. While I’m personally more of an Android fan, there’s no debating the fact that smart phones have greatly impacted web design.
From time to time, we get clients who specifically ask if their website is mobile friendly, or if it uses responsive design. The majority of the time, we simply respond with “yes,” as we’ve been doing responsive design for a while now.
So you’ve been using an awesome font you love in all your print material. It looks great on your business cards, your brochures, and your fliers. Then you tell your web gal—or guy—that you want to use it on your website as well.
Whether you’re creating a completely new website or refreshing an existing one, at some point your web designer is going to ask what you want the website to look like. What style? What colors? What logo, photos, or other elements?
A few years ago, we did an analysis of business cards we had received at networking events. We looked at color, paper, size, orientation, information, and overall appearance. Since it’s been a few years, we decided to do a similar experiment on a new stack of cards.
While my role here at T&S has recently shifted toward project management, I’ll always be a designer at heart. And one of the things I get to do is help our clients with their logos. There are essentially three different ways I do that.
Okay, I know I’m biased as a graphic designer, but sharing images on social media is a really important part of a social media plan. And there’s plenty of objective proof!