I had a conversation recently with a business owner who was skeptical about what social media could add to his bottom line. We’d been discussing his website, but when the topic of social media came up, he suddenly lost interest.
Don’t you like Facebook? You do? We do too! But using it strategically for your organization (business or nonprofit) is different than using it for fun. Check out our free advice on the topic!
Do you feel like your organization could be getting more out of Facebook than you are? Look at your posts from your client’s perspective. Posts that receive a higher level of engagement, whether that’s liking, sharing, or commenting, will be…
Facebook is a valuable way to connect people to each other. Used well, it can help a church connect members with each other and with the leadership. Churches are sometimes wary of using Facebook and promoting it among their members, though.
As someone who does online marketing (and as a human being!) I’ve developed some strong opinions about social media—especially Facebook. There are a lot of great uses for the website. But there are a lot of super annoying ways to use it as well.
If you’re a MailChimp user, there are likely a lot of features you haven’t utilized. Many of those features take very little time to set up, but can be those final details that your email newsletter has that most others don’t. One such feature is MailChimp’s Social Cards, which can increase your email campaign’s shareability. Let’s take a look at what Social Cards are and three tips for really making use of them.
Even though Facebook is limiting how much of your audience sees any given message, it’s often still the best choice for an organization to reach their target market. Many online marketers say that Facebook is a must for every organization, although I don’t think I would go that far. The single quickest way to build your audience on Facebook is simple.