Archive for Mailchimp

We love MailChimp! Here are some tips, tricks, advice, and strategy for marketing with Freddie from MailChimp.

How to create a custom field in Mailchimp

Every email list needs an email address for each subscriber. And your list would likely benefit from having a first name and last name as well. But what do you do when you need a custom field like “Company Name?” How can you create something like that in Mailchimp?

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Can you use Mailchimp for free?

We’re big Mailchimp fans. While there are certainly more powerful, robust email marketing and marketing automation tools, Mailchimp tends to keep things simple and easy to use. We’ve used them for years. While we help clients with other platforms as well, it’s our email marketing platform of choice in most cases.

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Is Mailchimp any good?

If you use email marketing, there’s a likely chance that you’ve heard of Mailchimp—maybe you’re currently using it. We at T&S are big fans of Mailchimp, but that doesn’t mean it’s right for everyone.

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How do I contact Mailchimp for help?

We’re big fans of Mailchimp. It’s our platform of choice for email newsletters and plenty of other email marketing as well. We also recommend it to our clients largely because it’s so easy to use. But what do you do when you have a problem? How do you contact Mailchimp for help?

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How to use Mailchimp for email marketing

Is Mailchimp easy to use? Most of our clients think so. While many of our clients have us manage all their email marketing, others just have us help them with the initial setup, and then they take care of the ongoing work themselves.
 If you’re a DIYer, how do you actually use Mailchimp for email marketing?

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Animated GIFs in Mailchimp, Facebook, and WordPress!

Animated GIFs are great, right? Whether you are using Facebook, Mailchimp, WordPress, or any social website, you can add a fun, personal touch to your writing by inserting a GIF. While animated GIFs have been around since the late 90s—remember those cheesy “website under construction” GIFs?—they’ve seen a resurgence in recent years.

Let’s look at how GIFs have come back, how to insert them, where to find free ones, how to make your own, and more.

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What are Mailchimp social cards?

If you’ve ever felt overwhelmed by email marketing, you’re not alone. Sure, the basics are simple: send an email to a list of subscribers to stay top of mind and get people to know, like, and trust you. But it quickly gets more complicated!

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Deleting inactive Mailchimp subscribers

In May 2019 Mailchimp changed how their pricing worked. They added limitations that weren’t previously there and overall just moved to a new pricing model. Users of the free plans were impacted the most, but plenty of people across the internet were not happy. Keep in mind that…

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What are good email marketing statistics?

Overwhelmed by all the moving parts in an email marketing campaign? You have to get subscribers, watch your bounce rates, open rates, click rates (aka click through rates or CTR), and so on. Good reporting and statistics tools are super important! If you didn’t know already, we’re huge Mailchimp fans. And one of the things Mailchimp is really good at is

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When should you use email marketing automation?

A lot of emails sent to a subscription list have content that changes each time, like what we call a blog delivery system or BDS newsletter. These emails are a simple way to get your new blog entry in front of people and help drive traffic to your website.

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