Archive for OOMPHcast – Page 3

OOMPHcast is short for Oklahoma Online Marketing Power Hour. Our host is Tim Priebe, owner of T&S Online Marketing. The podcast ran from March 2014 through July 2015. Tim interviewed real people with real marketing experience from the front lines. They were people with experience marketing businesses and nonprofits in Oklahoma.

OOMPHcast #14: Zach Nash – The City of Oklahoma City social media

Zach Nash, creative manager for the City of Oklahoma City, was my guest for episode fourteen of the podcast. Zach shared how the City of Oklahoma City got on Twitter, how being prepared ahead of time helps, and the importance of keeping your own copy of your content.

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OOMPHcast #13: Terrell Sanders – How church staff should use Facebook

Terrell Sanders, founder and president of Main Street Enterprises, was my guest for our thirteenth episode. Terrell shared why church staff should use their personal accounts on Facebook, how targeting specific audiences on Facebook can be done, and some common concerns churches have about getting on social media.

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OOMPHcast #12: Mike Hoang – KM Marketing

Mike Hoang was my guest for episode twelve. Mike is with KM Marketing. He shared three tips for online marketing, what the mindset of the typical Facebook and Twitter user looks like, and a specific tip for Facebook involving photos.

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OOMPHcast #11: Jill Castilla – Citizens Bank of Edmond

My guest for episode 11 was Jill Castilla, President & CEO of Citizens Bank of Edmond. Jill shared how looking at social media as conversations has helped, why Twitter is her social media platform of choice, and the story of how Citizens Bank accidentally ended up on YouTube.

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OOMPHcast #10: Tim Priebe – Why online marketing fails

For our tenth episode, I was the guest! I shared four concepts that, if you don’t understand them, can lead to either the perception of failure, or actual failure, when marketing online. I spoke about the whole point, the right order, your recipe for content, and the point of optimization.

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OOMPHcast #9: Elizabeth Caldwell – Marketing the Girl Scouts of Western Oklahoma

My guest for episode 9 was Elizabeth Caldwell, Communications Specialist at Girl Scouts of Western Oklahoma. Elizabeth shared how they use Facebook Insights, the pros of being a local presence of a national organization, what “theme days” are, and how the Girl Scouts use the iOS Facebook Pages app.

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OOMPHcast #8: Gunnar Hood – The 4 pillars of online marketing

My guest for episode 8 was Gunnar Hood with WSI Digital Marketing. Gunnar shared his expertise on the digital ecosystem, including the four pillars of online marketing, the importance of analytics, and even how the internet used to be like homes on Little House on the Prairie.

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OOMPHcast #7: Gary England – The Gary England guide to social media

Gary England, vice president of News 9 in Oklahoma City was my guest for this episode. Gary shared his experience representing himself on social media sites like Facebook and Twitter. He shared his following strategy on Twitter, his technique when people make him mad online, and how and why he shares information about his personal life online.

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OOMPHcast #6: Clint Williams – Start with goals, back into tools

Clint Williams, Executive Director of The Mary Abbott Children’s House was my guest for this episode. Clint shared his experience with us, including advice to start with goals, then back into tools. He also shared why his organization chose to use an email newsletter, and how nonprofits should choose donor management software, which applies to CRM software in the for-profit world.

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OOMPHcast #5: JC Riley – Don’t keep all your eggs in one basket

JC Riley with AFH Marketing was my guest for this episode. JC shared his experience with us, including advice to not keep all your eggs in one basket. He also talked about specific advantages to email marketing, and the potential dangers of pay per click on search engines and social media.

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