Archive for seo

Digital marketing is a proven way to promote your organization in the modern world. Nevertheless, many business owners are cautious about investing search engine optimization—SEO—because they have no experience with it.Can SEO be guaranteed? Let’s take a look at what you can expect from search engine marketing.

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Search Engine Optimization—aka SEO—is all about how and where you show up in search engines, primarily Google. While some organizations can afford to invest in professional SEO help, others can’t. Fortunately, some tools can help you even if you’re a beginner. Here are five tools that I would recommend you use if you’re doing your own SEO.

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Believe it or not, the term SEO—Search Engine Optimization—most likely predates Google by about a year. The term can be traced back to 1997, while Google was founded in late 1998. It should be no surprise that SEO tactics have changed drastically during the 20+ years since then.

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SEO, or search engine optimization, has been a hot buzzword for years now. But is it really important? Is it something you should invest any resources in?

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We’ve been helping clients with SEO—Search Engine Optimization—for around 15 years now. Over the years, there have been countless occasions when I sat down to talk about digital marketing with someone and they confided in me, “I have no idea if my current SEO people are doing their job. Sound painfully familiar? Fortunately, there are some ways to tell if your SEO company is actually doing anything.

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