Archive for websites

Websites run the web. Obvious, right? But some people still neglect their website. Don’t do that! Here are some articles about utilizing websites.

Effective digital marketing during a crisis

As I write this, most of the United States is practicing social distancing in an effort to slow down the spread of COVID-19, also known as the coronavirus. During any worldwide crisis—and even local crises—digital channels make communication easier than ever before. But if you haven’t developed a full-blown crisis communication plan, that can feel overwhelming!

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What makes a bad mobile website?

In an era of iPhones, Android phones, iPads, Amazon Fire, and numerous other mobile devices and tablets, it’s easy to take good mobile web design for granted. After all, all websites are mobile friendly, right? Sure, until you run into one that isn’t. What a pain! Of course, that may start you thinking. How sure are you that your own website is mobile friendly?

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20 questions Google Analytics can answer for you

While you may or may not need a website, let’s assume for a moment that you have one already. And since 65.5% of the top 1 million websites use Google Analytics, there’s a good chance you’ve already got it set up on your website.

But are you actually using it? Not if you don’t know what to look at!

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Strategic web design with fonts and colors

Looking for a foundation to start designing your website strategically? Whether you’re working with a web design agency, freelancer, or going the DIY route, two of the early design elements to start with are your fonts and colors. Let’s look at what you need to know…

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Is WordPress SEO friendly?

I’ve used WordPress since 2009, and I’ve helped tons of people with SEO during that time. And every once in a while, I hear one of two things: “I hear WordPress is great for SEO.” or “I’ve heard WordPress is terrible for SEO!” So which one is true? As with most things in life, it just depends.

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You may not need a website

Believe it or not, you may not need a website! I know, that sounds like sacrilege coming from someone who has been helping clients with their websites since 2003. Before you pull out the pitchforks and torches, let me explain.

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How to find blog topics

Blogging is great for SEO and to demonstrate your expertise to potential new clients. But it can often be a challenge to come up with new and interesting topics to write about. Maybe you came up with a list of topics when you started blogging, but you’re almost done with the list. Or maybe you’re just starting out and you don’t even have a list yet. It’s time for some brainstorming! But the process of coming up with new topics can feel like an uphill struggle. Here are six different ways to find blog topics when the going gets tough.

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How to get your website back

Maybe your web developer disappeared. Maybe your webmaster is holding your website hostage. Maybe you’re fed up and ready to fire your web designer. Maybe an employee that registered everything has lost all the usernames passwords. You’ve lost control of your website!

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How to maintain a WordPress website

We’ve been creating WordPress websites since 1909. Wait, I’m pretty sure my notes are wrong and we actually started in 2009. That seems a lot more likely. We’ve launched hundreds of websites. Some of our clients now manage their own websites, while others have us manage their websites for them. And while we’ve always offered hands on training with our clients and had training videos available as well, we’ve never put together a guide on managing your own WordPress website.

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How to prevent link rot

Link rot. Sounds gross, right? Really, it’s just another name for a broken link. But it’s something you need to be aware of if you’re managing a website on an ongoing basis.

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